Will the iPhone Mania Grip India as Well?
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Written by Ankit Chaterjee   
Saturday, 09 August 2008

SATURDAY, August 9, (News Locale) - Few product launches are greeted with as much enthusiasm as the iPhone has evoked in India. Apple's iconic device will finally be unveiled on August 22 in the country. 

Elsewhere in the world and more particularly in the United States, the iPhone has evoked a frenzied response. Apple iPhone was launched on June 29 last year and is available through AT&T exclusively in the US. Apple has sold millions of iPhones already and has targeted 10 million sales by the end of this year.

If the global worship is any indication, the iPhone will be received with equal passion in India as well. The Apple iPhone 3G will make its debut in India on Airtel and Vodafone networks on August 22.

Airtel and Vodafone Essar subscribers have already been asked to pre-register for the iPhone on the companies' respective websites and one would imagine it is these people who will get the first iPhone devices in India.

The iPhone 3G was released by Apple CEO Steve Jobs at the Apple World-Wide Developers Conference (WWDC) in June. The iPhone has gained massive popularity because of its ability to allow users to play music, use the cell phone and also enable web browsing from a single device.

Some of the novel features in the new version include fast 3G wireless technology, GPS mapping, support for enterprise features like Microsoft Exchange, and the new App Store.

Users will be able to download innovative applications using the App Store, while the 3G feature allows then to download email over fast 3G cellular networks.

Support for Microsoft Exchange Server will bring push e-mail, contacts and calendar, remote wipe, global contacts access, and auto-discovery to the iPhone.

One factor that may go against the iPhone is its pricing. Analysts are predicting a price rage of Rs 20,000 to Rs 22, 000. These sort of prices are out of reach for common Indians.

However Apple and in turn Airtel and Vodafone are confident, tech lovers will pay to finally get the iPhone - easily the most popular product out of Apple's stables.